Dear club members and BMW enthusiasts alike,

The BMWTrueNorth VIP Membership Card was launched in 2016 and was positively received by our club members. The VIP card distinguishes our club members from the over 8,500 people in our general Facebook page, and will ensure club members gain all the benefits we worked hard to obtain for our community of enthusiasts. As a club, we want to ensure that the very best events are organized all season long for our members and we have a talented and in-depth group of staff members that are committed to seeing this vision through. The BMWTrueNorth membership card aims to place the benefits directly with those who support the club.

The inclusion of the membership card on yearly basis also helps increase the club’s ability to engage larger companies and work towards obtaining greater benefits for our members. A number of larger companies are interested in engaging the club but want to ensure we have some means of clearly showing an individual’s membership beyond them just mentioning the club name before proceeding further. An example of something we would try to push for is a group rate for insurance. Financial support obtained through the membership cards will also give us some flexibility in how we can expand the club and grow the benefits that members can reap.

The membership card is not meant in any way shape or form to gouge our members. The benefits and discounts applied to the card far outweigh the cost of a yearly membership. We structured this with the intent of showing everyone that your money spent is quickly returned to you several times over by the season end. Free raffle tickets, invitations to exclusive events, discounts at sponsors shops and services, plus free access to our year end Show&Shine event cost much more than the membership fee.

We invite you to read over the benefits outlined below in regards to becoming a BMWTrueNorth Member, and hope you can support the club moving forward. Bigger and greater things await everyone that wishes to take part.


1. Personalized BMWTrueNorth Membership Card
When you have registered our staff will prepare your personalized BMWTrueNorth membership card that will come with a set of coupons for SWAG and other benefits.  Please note that due to the customized nature of each card it can take a week or two before they are available to be shipped out or picked up at an event.
2. 20% off Accessories and Parts at PFAFF BMW
Since the beginning of 2016 only club members that show their card gain the benefitsof 20% off from PFAFF BMW. This helps ensure that they are discounting the club they are supporting rather than random people that may have heard of the deal online through other mediums. In 2018 we will have 4 dealerships on board across the GTA.
3. The Chance to Win an all Inclusive Trip for Two
Only BMWTN membership card holders are eligible for the grand prize Trip for Two in a Five Star Hotel at an Exotic Destination. When you get our membership card, you will automatically get two tickets into the draw. Additional tickets can be purchased at BMWTN events by showing your card at our booth.
4. BMWTrueNorth is a Non-Profit Organization
One of the founding goals for the club is to harness the passion that BMW owners have to make a positive impact to the communities in which we live. As such, we give a percentage of money collected to charities throughout the season. When you become a member, you’re also contributing to the club’s charitable efforts. The club prides itself in its ability to help those less fortunate and you as a club member are a direct help in this effort. Not every benefit has a monetary value. There is something intrinsically rewarding to know you’re part of something that is making a significant positive impact to those less fortunate.
5. Special Pricing for Membership Card Holders
Throughout the season we will arrange discount pricing for services and items from our sponsors to members that show their membership card. We want to maximize the savings to our dedicated members while at the same time helping our sponsors market their products and services. Some savings include: 15% off tunes and 10% off parts from Eurocharged Canada. 12% off parts from JRP. 20% Off parts and Accessories from PFAFF BMW and much more.
6. Invitation to Private Events, Exclusive Track Days, and Photoshoots
We will work towards organizing private events at restaurants, closed track days, and photoshoots at secure locations for our dedicated members which will include photographers and professional models. To gain access to these events you will be sent an email to the email you register with, and you will need to show your card once you enter the premises.
7. Access to the VIP Facebook Secret Group
We have created a secret VIP page that only club members take part in. This creates an opportunity for the actual members of the club to converse online without the huge amount of people in our current page.
8. Discounts at Events for Swag and Raffle Tickets
Card members will be given discounts to enter certain events and discounts to purchase items when they show their membership card at our tent.
9. Free Access into our Season End Show & Shine Event
Card holders will get access into the Show & Shine Event to win trophies and prizes at no additional costs. This will be our year end show of gratitude for supporting the club.